If you didn’t know who owns Twitch, this weekend’s incident could have made you guess. Twitch users suddenly started noticing that the usual background images had been replaced with pictures of Jeff Bezos, the former CEO of Amazon, on many site listings. Is there any need to remind you that Twitch is an Amazon company since its acquisition in 2014?

The deface itself was seen as a problem, but it rather raked over another issue that happened a bit earlier. Twitch experienced an enormous security issue, a breach that lead to leakage of gigabytes of data. The leakage covers three years of Twitch history and takes no less than 125 GB: source code, media materials, unreleased game files, and even twitchers’ personal data, including how much they earn on their streams.

Hardly, though, any of them earns as much as Jeff Bezos who unwillingly became the face of the attack. And hardly do they have as much to lose. Twitch has been compromised with the breach but many users could have skipped the news. Now they can’t. The list of defaced game listings includes titles like Apex Legends, GTA V, Minecraft, and other extremely popular titles.

What did the hackers exactly want to tell? While the original hack exploiting vulnerabilities in Twitch code provided the hackers with access to general Amazon API and stuff, it seems that they actually aimed for Amazon itself. Given this, replacing game screenshots with Bezos’s face looks like a personal threat.

As for users’ data, like logins and passwords, the current pack of leaked data does not contain such information. Still, the anonymous publisher named it “Part one”, so more packs may come. Now it makes sense to change your password and turn on two-factor authentication on Twitch, if not yet. Do you use Twitch? If so, tell us how your attitude to the platform changed in the comments below.